Written by Aurora Maciá
Fernando Maciá, director of search engine marketing consultancy Human Level, is interviewed by Andrés Kloster for his podcast La Máquina del SEO.
In the interview, the two consultants talk in a relaxed manner about:
- Fernando Maciá’s journey and how he ended up dedicating himself to SEO. (3:06)
- Was SEO easier 20 years ago? (06:17)
- Human Level: Operation and tasks. (08:41)
- Is there suspicion between those who share knowledge for SEO and those who take a disclosure stance? (18:54)
- Fernando’s books (22:35)
- Personal brand building. (29:48)
- What requirements do customers ask for and how to maintain the relationship with them? (38:18)
- Vision of the future of SEO (45:36)
