Written by Fani Sánchez
Fernando Maciá’s 7th book, Marketing Online 2.0 has already become, in just a few weeks since its publication, the best seller of its subject on Amazon.es. This is certainly not a reprint or update of his previous book Marketing Online, but something much bigger. In a sector like the digital one, where formulas are reinvented every day and strategies have to be refocused, having such a complete guide that at the same time synthesizes the fundamental aspects of the techniques to attract and retain customers on the Internet, is undoubtedly to be appreciated.
We invite you to the Online Marketing 2.0 presentation.
Fernando Maciá, along with a large part of his Human Level team, will be on Tuesday 3 at 19:00 at KSchool in Madrid for the presentation of the book Marketing Online 2.0. If you want to attend, you can do it too. Send us your name and email address to info@humanlevel.com and we will add you to the list (until full capacity is reached). You will be able to attend the presentation and witness a debate on current digital marketing, as well as get your copy of Marketing Online 2.0 signed by Fernando Maciá himself.
The presentation event via streaming
If you can’t attend, don’t worry! We will update this post so that you can stream the entire presentation event. In it, Fernando Maciá, Tristán Elósegui and Eugenio Tuya (Anaya Multimedia) will discuss topics such as the growing influence of mobile, the evolution of online purchasing processes and new revenue models, among others. You can’t miss it! Save this entry in your bookmarks because we start the broadcast of the event at 19:00 ,from minute 1.