As you may already know, LinkedIn is a social network with great importance in the B2B field. In the Business to Business area, it is the most used network with 90% of users confessing to use it and include it in their Social Media strategy. It is also widely used to search for products and […]
Today, many traditional businesses have turned to e-commerce. In addition, there are more and more stores that only sell their products online. It was inevitable that social networks would join this e-commerce boom.
Rich p ins are the Pinterest platform’s latest approach to e-commerce. Over the past few months, Pinterest has identified the needs of part of its target audience and has evolved into a tool for brands that want a showcase for their products and services. First, the Pinterest for Business division was created, which integrated exclusive […]
We have already talked on other occasions about the importance of managing our personal brand and controlling the information that circulates on the network about us. In this article we are going to look at some online tools for managing personal branding. SEO objectives for personal branding To work our personal brand on the Internet, […]
With the new year we all get nostalgic. It’s time to cross off the list the fulfilled resolutions to write down new ones in their place and it’s also time to make a final balance of the year. In this particular article, we are going to focus on reviewing the best that the main social […]
Following the line of the previous article on the search engines preferred by the Chinese, we decided to delve into the world of social networks as well. If you thought that Twitter, Youtube or Facebook were the leaders from Lima to Beijing, you were wrong because in China, they have their own social network counterparts. […]
Until now, the URLs of our personal profiles and pages on Google Plus as well as our Google Local pages were complexly constructed, full of numbers and letters that were impossible to reproduce. In other words, they were not friendly at all. The only way we had to make this a little more bearable was […]
Three and a half years old, Pinterest has become one of the leading social networks. As reported by comScore, Pinterest had 11.7 million unique users in January 2012, which has made this social network the website that has managed to reach the 10 million mark in the shortest time. If we consult the Google Page […]
Someone once said, “if it’s not on TV, it doesn’t exist”, an expression that we can update today to “if it’s not on a social network, it doesn’t exist“. Nowadays, the vast majority of us are connected through Facebook, Twitter, Google + and many other social networks. Surely you already have a profile in all […]
Twitter Analytics is the official Twitter tool for analyzing your statistics. For a few days, it was opened to the public so they could test its usefulness and shortly after, access was restricted. Currently the tool is only accessible by users working with Twitter advertising, i.e. Twitter Ads. With Twitter Analytics we can analyze data […]
According to the IV Annual Study of Social Networks IAB Spain, Twitter is the third most used social network in Spain only behind Facebook and Youtube, and occupies the same place with respect to the increase in frequency of visit from 2011 to 2012. Globally, it is the social network with the fastest growth in […]
The spark for Mercadona was sparked on Sunday night on the program Salvados, presented by Jordi Évole, in which the popular Valencian food distributor was accused by the head of the food bank of Valencia of not collaborating by providing surplus products close to expiration or unsold or defective fresh food. An online reputation crisis […]
Teaching, social networks and new technologies from Human Level Communications Presentation of the talk on the application of new technologies and the possibilities of social networks applied to teaching given by Fernando Maciá on the Day of the Entrepreneur of the Valencian Community 2012.
Sergio Llano at the I Iberoamerican Congress of Community Managers Annotations of Sergio Llano’s(@sergiollanoa) talk on Social Media at the I Congreso Iberoamericano de Community Managers that started today in Cartagena de Indias, Colombia. The advantage of being first is that I have all the attention, but the disadvantage is that I have all […]
