Discovering, crawling, indexing, positioning
These are the steps that take a website from irrelevance to success. To achieve this, the first thing to do is to detect their shortcomings, diagnose each problem and propose viable solutions, according to a clear order of priorities. Improvement is only the result of exhaustive analysis, accurate diagnosis and careful implementation.
Why perform an SEO audit?
The perfect foundation to build your visibility
- Increase your web traffic
- Position for relevant keywords
- Defend your brand in the online environment
- Improve your users’ experience
What does a comprehensive SEO audit involve?
What our service includes
Keyword research
We discover the most interesting searches to attract quality visits to your website and use them to design our visibility map and architecture.
Technical SEO audit
We review your website’s indexability, performance and popularity profile, and collaborate with your development team to implement the changes.
Architectural analysis
By applying the most appropriate taxonomies and content groupings we align the structure of the website with your positioning objectives.
Relevance audit
We optimize the templates and main pages of the website for maximum on-page relevance and an excellent user experience.
Benchmarking
We analyze the competitive environment to identify benchmark competitors, study their strategies and design our action plan.
Positioning strategy
We plan an prioritized improvement strategy according to the impact, implementation cost and risk of each recommendation.
Some of the platforms we work with
Our process
This is what it’s like to work with us
We accompany you at all times and explain our decisions. Continuous communication, approachability and transparency are in our DNA. The perfect foundation to build your visibility
Initial Briefing
We study the competitive environment and the technological platform to understand the scenario and objectives.Audit
We analyze all aspects of the website to diagnose its shortcomings and identify opportunities for improvement.Prioritization
In coordination with the technical team, we create optimization actions by assessing their impact, difficulty and risk.Implementation and support
We adapt our recommendations to each scenario and supervise their correct interpretation and implementation.Impact
We track the impact of each improvement on the visibility and business objectives of the website.
Frequently Asked Questions
Do you have a question we haven’t answered? Do not hesitate to contact us.
What is an SEO audit?
An audit is a check of all known factors that affect how easily a search engine can discover, crawl, rank and index content. Each factor is tested by diagnosing, where appropriate, the problem detected and offering realistic and viable solutions.
How to perform an SEO audit?
Our consultants use specific SEO tools and apply an exhaustive procedure that allows us to know in depth the limitations, opportunities for improvement and potential of the technical platform used, the information architecture and the digital assets of the website in order to design the most effective visibility improvement strategy.
What benefits will the SEO audit bring to my business?
We cannot improve problems we do not know about. An audit provides an in-depth diagnosis of the competitive status of the website and the most effective ways to improve its positioning in search engines. This will result in a higher number of organic visits and more conversions: sales, registered users, readers, bookings, downloads… which will ultimately benefit your business results.
Will I be able to understand the results of the SEO audit?
Yes. After completing their analysis, our consultants will meet with you to present the results of the audit and clarify any doubts. In this report we describe in a didactic way each point analyzed, our diagnosis and, where necessary, recommendations for improvement.